Gone are the days of expensive web hosting. There was a time, just a few years ago, when hosting was not as cheap as it is now. Lets see why.
Hosting is all about storage on a hard disk (which resides on the web server) and bandwidth for your data. Till a few years ago, hard disk storage was not as large as it is now. Now-a-days hard disk drives come in a typical 400 GB to 500 GB capacity ranges. Even the smallest ones for home computer usage come in over 100 GB sizes. Compare that with a 40 GB hard drive just a few years ago.
A few of these 400 GB to 500 GB range hard disk drives in a typical Linux powered web server with 4 Intel Xeon Central Processing Units gives more than enough processing power and storage capacity to host hundreds of websites on one server, all of them running happily.
Throw in open source (free) Apache + PHP + MySQL combination and you have a recipe for hosting a real working dynamic website at very low costs. What was once a premium combination is now very standard and very cheap and very affordable. It is not uncommon to find hosting plans as cheap as just 99 cents per month, which come complete with all features including PHP and MySQL and enough storage + bandwidth.
There is, thus, no reason for anyone who wants to host anything from a personal homepage or a home business / small business wanting a dynamic website for their online business, to go only for simple HTML websites. No. That is long gone.
Shared web hosting has become very affordable for every kind of use and application. As storage and processing technology advances, hosting will be available with even better capacities and more powerful features. It makes complete sense to use the power of PHP and MySQL when it is well within everyone's reach.
Showing posts with label website. Show all posts
Showing posts with label website. Show all posts
Wednesday, May 19, 2010
Sunday, May 16, 2010
5 Common Web Hosting Mistakes
Mistakes aren't necessarily a bad thing, but if you can learn from other people's mistakes it can save you from having to deal with them yourself. When it comes to web hosting, there are basically two kinds of mistakes - technical and general business.
Technical mistakes usually come up because of a misunderstanding of the internet and how it actually works. The first mistake many people make when creating a website is to cram as much information, photographs, images, etc. on each page as possible.
This makes the site take longer to download, leading to many visitors just moving on and never actually looking at the site. It also makes it more difficult to find what they're looking for if the page is unorganized.
Another common error is creating a web site that isn't search engine friendly. If the search engines can't determine what your site is about, they aren't going to be able to send you people who are searching for what you offer.
A mistake that many people make when starting out is to choose a host solely based on price. This is obviously an important factor, especially in the beginning, but if you choose the cheapest host you may be limited in your scalability as the website grows in popularity and traffic.
On the business side of things, the most common mistake is trying to be everything to everyone. You should have a plan for your website - a purpose for its existence - and build according to that plan.
Choose your target market and stick with it. Advertise in places they would see. Market in ways that would be of interest to them. Resist the urge to branch out into other areas just because something catches your eye. A site that tries to do everything usually ends up achieving nothing.
Another common business mistake is following the competition's lead. You'll obviously want to keep an eye on them to see what they're up to, but if you copy everything they do you'll always be one step behind.
Use your creativity and come up with unique ways to stand out from the rest of the websites in your market.
Technical mistakes usually come up because of a misunderstanding of the internet and how it actually works. The first mistake many people make when creating a website is to cram as much information, photographs, images, etc. on each page as possible.
This makes the site take longer to download, leading to many visitors just moving on and never actually looking at the site. It also makes it more difficult to find what they're looking for if the page is unorganized.
Another common error is creating a web site that isn't search engine friendly. If the search engines can't determine what your site is about, they aren't going to be able to send you people who are searching for what you offer.
A mistake that many people make when starting out is to choose a host solely based on price. This is obviously an important factor, especially in the beginning, but if you choose the cheapest host you may be limited in your scalability as the website grows in popularity and traffic.
On the business side of things, the most common mistake is trying to be everything to everyone. You should have a plan for your website - a purpose for its existence - and build according to that plan.
Choose your target market and stick with it. Advertise in places they would see. Market in ways that would be of interest to them. Resist the urge to branch out into other areas just because something catches your eye. A site that tries to do everything usually ends up achieving nothing.
Another common business mistake is following the competition's lead. You'll obviously want to keep an eye on them to see what they're up to, but if you copy everything they do you'll always be one step behind.
Use your creativity and come up with unique ways to stand out from the rest of the websites in your market.
Friday, March 12, 2010
Finding The Best Host For Your Company’s Needs
So your business has decided that it is time to make its presence felt on the internet. You have your all your information ready, and you may even have created your website which it is ready to go live on the internet.
The next step is to find a web hosting provider, but how do you evaluate web hosting, and then make a choice on which provider to pay your hard earned money too?
Choosing the correct host for your company’s needs is a very important step, if not the most important step when taking your business online. The host you choose is responsible for placing your website online, and keeping it there 24 hours a day, 7 days a week. There is nothing worse for a business to have a website that is not accessible by your customers, if your site is not online it has the potential to cost you a sale, and also sales in the future, if a prospective customer attempts to go to your website only to find it offline, the chances of that customer ever returning again are very slim.
Ok, so what should I look for in a web host?
There are several factors that you will need to evaluate before making your short list of hosting providers, below I will outline the most important aspects that you will need to cover.
1. Firstly you will need to evaluate the requirements of your website. Will you need shopping cart facilities, what type of content will your website be providing, what methods of payment will you offer, you will also need to think in to the future as well, will you need the ability to expand the site, taking a business online is a very big step and should be a long term step as well so you will need to think long term with your planning. Write a short list of what your website will require to properly function.
Details you will need to account for.
Disk space and bandwidth. Disk space refers to the amount of storage your web host will provide you to store your website. You will need to account for the current size of your website now, and also allow for what disk space you will require in the future as your website grows.
Bandwidth refers to the amount of data (pages, files) served from your website to your customers, if your website will be subject to high traffic, you will need to take the amount of bandwidth the host provides.
Also you will need to check what programming languages your website will require, languages such as PHP, Perl/CGI, JSP, Cold Fusion and ASP may be used on your website to perform certain functions, and your chosen web host will need to support the programming languages that your site requires.
Now that you have a list of your requirements, it is time to narrow down your list of providers that support all the features required.
2. Contact each of the hosts you have on your list, confirming what they offer and if it meets your requirements, also ask for a list of references you can contact, some of the best information about a web host can be gleaned from its customers, the question you should ask an existing customer is; “how reliable is the host?”. This question is the most important; it refers to two things, reliability of their hosting when it comes to serving of your website, and also refers to reliability of their mail system. Reliability of their mail system is just as important as serving of your website.
3. Technical support, test it out, call the web hosts technical support line at various times of the day and check how long it takes to get through to support staff, also send technical support an email to test how long it takes to receive a response. If you are on hold for 30 minutes waiting to talk to support about a problem with your website, that is 30 minutes that your site is offline, and also 30 minutes of your own time wasted with which you could be performing more productive jobs.
Finally you should choose a host that meets your expectations and with whom you feel comfortable with, approach choosing a web host the same way you would any other major business decision, because after all it is your money paying for the service.
The next step is to find a web hosting provider, but how do you evaluate web hosting, and then make a choice on which provider to pay your hard earned money too?
Choosing the correct host for your company’s needs is a very important step, if not the most important step when taking your business online. The host you choose is responsible for placing your website online, and keeping it there 24 hours a day, 7 days a week. There is nothing worse for a business to have a website that is not accessible by your customers, if your site is not online it has the potential to cost you a sale, and also sales in the future, if a prospective customer attempts to go to your website only to find it offline, the chances of that customer ever returning again are very slim.
Ok, so what should I look for in a web host?
There are several factors that you will need to evaluate before making your short list of hosting providers, below I will outline the most important aspects that you will need to cover.
1. Firstly you will need to evaluate the requirements of your website. Will you need shopping cart facilities, what type of content will your website be providing, what methods of payment will you offer, you will also need to think in to the future as well, will you need the ability to expand the site, taking a business online is a very big step and should be a long term step as well so you will need to think long term with your planning. Write a short list of what your website will require to properly function.
Details you will need to account for.
Disk space and bandwidth. Disk space refers to the amount of storage your web host will provide you to store your website. You will need to account for the current size of your website now, and also allow for what disk space you will require in the future as your website grows.
Bandwidth refers to the amount of data (pages, files) served from your website to your customers, if your website will be subject to high traffic, you will need to take the amount of bandwidth the host provides.
Also you will need to check what programming languages your website will require, languages such as PHP, Perl/CGI, JSP, Cold Fusion and ASP may be used on your website to perform certain functions, and your chosen web host will need to support the programming languages that your site requires.
Now that you have a list of your requirements, it is time to narrow down your list of providers that support all the features required.
2. Contact each of the hosts you have on your list, confirming what they offer and if it meets your requirements, also ask for a list of references you can contact, some of the best information about a web host can be gleaned from its customers, the question you should ask an existing customer is; “how reliable is the host?”. This question is the most important; it refers to two things, reliability of their hosting when it comes to serving of your website, and also refers to reliability of their mail system. Reliability of their mail system is just as important as serving of your website.
3. Technical support, test it out, call the web hosts technical support line at various times of the day and check how long it takes to get through to support staff, also send technical support an email to test how long it takes to receive a response. If you are on hold for 30 minutes waiting to talk to support about a problem with your website, that is 30 minutes that your site is offline, and also 30 minutes of your own time wasted with which you could be performing more productive jobs.
Finally you should choose a host that meets your expectations and with whom you feel comfortable with, approach choosing a web host the same way you would any other major business decision, because after all it is your money paying for the service.
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